Turn-Your-Website-Into-A-Web-Presence
When companies were putting their businesses on the internet at the turn of the century what they started off basically doing was taking their print marketing materials and putting them on the internet. This is fine if you are looking for a way for people to find your company brochure online but the companies that spent the time and money to develop a real web presence are the ones that wound up finding out what the real revenue power of the internet is. There is a very big difference between having a website and having a web presence and a web presence will always attract more people.
A website is a couple of online pages about your company. A web presence is an interactive website that offers a place for customers to purchase products online, allows customers to interact with your customer service people, and also allows customers to give their feedback about your company and your products. The more interactive a site is the more people will want to visit your site and the stronger your web presence the better your chances of getting sustained and focused web traffic that generates revenue. Spend some time finding new ways to reach out to your customers through your website and make going to your website a completely different experience than just calling your company on the phone.
